Equity crowdfunding is a way for regular people to invest in private companies. These are businesses that are not on the stock market yet.
When you invest, you give money to the company. In return, you get a small piece of ownership—called equity. If the company does well, your share might become more valuable. This is different from just buying a product. You’re helping a business grow—and becoming part of its journey.
Investing in private companies is risky. This message is for informational purposes only. It is not an offer to invest.
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The Dopple Family Funding Platform
In 2002, I graduated from Stanford GSB, got married, founded my first start-up, and discovered I was pregnant.
Despite our pedigree, when our daughter was born we were on welfare and food stamps as Stanford MBAs.
I built for others what we did for my own family
Lisa Marino
Dopple Founder & CEO
Supporting 15,000+ families to date
$1.75M+
Revenue in 21 months with 236% YoY growth in 2024
$2.6M
Raised $1.7M to date from leading VCs, corporate investors, and the founder of a $2.6M series seed
Cash-flow break-even projected for Q3 of 2026
Multi-source funding ecosystem connecting families with financial support
Closed $500K from the NJ Angel Match (July 2025)
Tapping hundreds of billions in unused family support funds annually.
Proven management team that’s been together for 13 years, has had multiple exits, and has over 20 years of expertise in parenting media, product development, and e-commerce monetization.
Between diapers, daycare and doctor visits—every stage of childhood adds up to over $400,000 per kid, leaving parents stretched beyond their limits.
Baby Registry gifts cover just 1% of total expenses —Families are often on the hook for the other 99% of costs, from diapers to diplomas
Meanwhile, billions in aid goes untapped every year that is earmarked for these families
Parents forgo 10–40% in unused aid, draining household budgets on essentials
The Dopple Family Funding Platform
Aggregate Funding Sources: Gov’t, philanthropic and friends and family
Simplify application processes and complicated tasks of accessing money
Families get funded. Dopple invents market to monetize unmet needs
We help fund a family’s journey from birth to college
Families prioritize their needs and submit prequalification information
Families create Life Registry adding doulas to diapers to driving lessons. They also invite loved ones to join their registry
Families get funded! AI engine matches families with potential funding sources including friends and family
By expanding funding pie, Dopple increases monetization opportunities beyond registries
Revenue Sources
Gross Transaction
Value
Net Revenue (%)
Net Revenue ($'s)
Funder Transaction
Fees
Friends, Family,
Philanthropic
Dollars
Product
Subscription Fees
Diapers, Baby
Wipes, Baby Food, Clothes
Affiliate Purchase
Fees
Childcare, Health
Care, College
Savings, Gear
12‑Month Net Revenue per Birth Registry
Customer Acquisition Cost (CAC)
One-Year Return On Investments (ROI)
Pinpointing funding gaps across income tiers
Total U.S. Market Segment
U.S. Families by Income Tier
Low Income (<$50k HHI)
Middle Income ($50-100k HHI)
Upper Income (>100k HHI)
Target Market: 18 Month
1.7M
Households with Kids Under 18
Los Angeles
800k
New Jersey
700k
New York City
200k
Thru 2026 the Dopple target market concentrates on low and middle income families to help fund their spending gaps
Pinpointing funding gaps across income tiers
*Halogen Ventures
Annual gov’t and philanthropic dollars for families, education and maternal and infant health
34M families with kids under 18 @900 net revenue/family.
Phase 1: 1M lower-income families at $900 net revenue/ family
Pinpointing funding gaps across income tiers
Annual gov’t and philanthropic dollars for families, education and maternal and infant health
34M families with kids under 18 @900 net revenue/family.
Phase 1: 1M lower-income families at $900 net revenue/ family
2024 Key Metrics - Kid Subscription Clothing
Total Families
Active Customers
Life Time Value
CAC | ROAS
Cash Payback
Gross Margin
LTV and LTV/CAC Over Time
Birth
Year 1 to 5
Year 6 to 10
Year 11 to 18
Revenue
2024
$1.0M
2025
$1.8M
BY FYE27 ARR creates an attractive acquisition target. Dopple generates cash to start bringing early investors liquidity
Dopple breaks even serving 700families/mo in 2h 2026
Revenue EBITDA
By 2030 Dopple serves 136k families/year, less than 1% market penetration
Total Families Served & Market Penetration
Dopple is Raising $900k to Accelerate Platform Growth and Expand Reach
Seed Round Co-Investors
Lisa Marino
The Ask
$900k of $2.6M
We’ve closed $1.7 M of our $2.6 M Seed round and are seeking the remaining $900K at a $7 M pre‑money valuation, structured as 1× participating preferred seed shares.
Seed Raise Gets Dopple to Profitability
Our round is filling up fast! Our $2.6M Round only has $900k left in it. Join the founder and notable investors McClatchy Media, Jeremy Liew, and Neal Demsey on a mission to simplify family funding.